Recover lost impressions with Boost
Consent Management requirements across the world continue to lower both ad rates and successfully sold impressions by significant amounts. Many consent modals end up functioning as quasi-ad blockers, including for site visitors that aren't using any ad blockers. To recover lost impressions, publishers can do two things:
If you haven't already then consider using the Sulvo-managed, IAB and Google-Certified Consent Modal apply here
Add the Sulvo Boost to the site, which helps to recover ad impressions when a visitor denies the initial consent or uses an ad blocker.
Both solutions are free of charge. Once implemented visitors that don't click âapprove allâ - or any visitor that outright blocks ads with an ad blocker- will receive a message asking for their âConsent or Payâ. The modal will prompt the visitor to reconsider their ad consent or contribute to the site with a micropayment ($0.01 per visit = $10 CPM).
Boost needs at least four (4) Sulvo-powered ad slots on the page to show its message.
To add or change your implementation, please choose your preferred integration type:
Boost Lite is a hard wall. It is effective for the vast majority of visits. It is not bulletproof, however, as it is a separate piece of code that can be identified and blocked by certain message blockers.
Boost (CDN) is also a hard wall. It works for websites that use Cloudflare as it requires integration over the CDN configuration. It cannot be blocked and provides complete protection for otherwise blocked ads. Boost CDN is currently in beta and requires manual approval.
What languages are available?
Boost currently supports 45 languages below:
English | Greek | Portuguese (br) |
Spanish | Hebrew | Portuguese (pt) |
Arabic | Hindi | Romanian |
Bangla | Hungarian | Russian |
Bulgarian | Icelandic | Sinhala |
Chinese | Indonesian | Slovak |
Croatian | Italian | Slovenian |
Czech | Japanese | Swedish |
Danish | Korean | Tamil |
Dutch | Latvian | Telugu |
Estonian | Lithuanian | Thai |
Filipino | Marathi | Turkish |
Finnish | Norwegian | Ukrainian |
French | Persian | Urdu |
German | Polish | Vietnamese |
If you would like to submit another language translation use this form to submit your suggested translation: https://forms.gle/2oBBiymyPThD2Woq5.
Is Boost really free?
Yes. All contributions made directly with Boost are added directly to your monthly earnings.
When users disable their ad blocker, all your ads, not just Sulvo units, are able to earn revenue again. For a page to show Boost, you will need to have at least four (4) Sulvo ads (tagless stickies and interstitials are included in this count), that have served impressions in the last hour, on that page.
Where will I see revenue or results from Boost?
Boost helps in 2 major ways:
by recovering ad revenue from ad blocking users
by requesting contributions from users who refuse to view ads
Recovered ad revenue will be measured and reported with your usual earnings. Boost will be one of many influencing factors on your revenue numbers; the precise amount of revenue recaptured by Boost may not be easy to determine.
An estimate of direct contributions made through Boost will be visible in Sulvo, finalized contributions will be visible on the RelÄbe Income page as part of each monthâs earnings.
Do I need a Coinbase account?
No, you do not need a Coinbase account for Boost.
Sulvo accepts the $0.01 USD (or local currency equivalent) Coinbase transfers on your behalf and reports them in the Boost Results tab here.
Can I use Boost if I have a Consent Management Platform (CMP) modal?
Yes. Boost will show before your CMP modal is shown. Once the user follows their chosen Boost action (disabling ad block or contributing to your site), the CMP modal will show. We recommend using Boost with Sulvo's CMP.
How can I remove Boost?
You can remove the Boost script from your siteâs HTML anytime.