Yes, Sulvo is GDPR compliant.
Sulvo is GDPR compliant and has worked very hard to ensure compliance with minimal impact to our partners. Sulvo does not have access to your visitor data so is not considered a processor, we are not required to have a DPA (data processing agreement) with our publisher partners. There are many resources to help with publisher GDPR compliance, we list the GDPR site below.
Sulvo is a publisher platform not a consulting company or GDPR expert, we cannot answer questions or give advice related to your GDPR compliance.
WARNING: While Sulvo is GDPR compliant it does not mean you are GDPR compliant. Your GDPR compliance will depend on your site, your visitor data and ensuring your other ad tech partners are compliant.
What is GDPR?
In 2016, the European Union (EU) approved a new privacy regulation called the General Data Protection Regulation, commonly known as the GDPR. It’s a mandatory ruling that applies to all companies that collect the data and information of EU individuals and meet certain territorial requirements. The GDPR is designed to strengthen the security and protection of personal data in the EU, as well as provide businesses with a structured framework on how to collect, process, use, and share personal data. Under the GDPR, the concept of “personal data” is very broad and covers almost any information relating to a specific individual.
When are these regulations starting to be enforced?
All companies collecting or processing the personal data of EU individuals must be GDPR compliant by May 25, 2018.
Why should you ensure your demand partners are GDPR compliant?
Whether you are in the EU or not, your site is likely available to traffic from across the globe, so you are impacted by GDPR. Publishers should be aware that they are still at risk and can be fined even if it is your partner that is not GDPR compliant, and those fines are steep.
What's next?
Sulvo has made it easy for you as a publisher partner. Since you are already a Sulvo partner you do not need to do anything within your Sulvo account. We suggest you ensure that all of your publisher partners are GDPR compliant or you will be at risk.
If you would like to review our privacy policy, please go here: sulvo.com/privacy.html
For more information on GDPR please visit the GDPR website: ec.europa.eu/info/law/law-topic/data-protection.
